Through live chat support, companies can interact with the users when they are on the media properties of the organization. The live chat support is usually implemented through a code. Then, it is inserted into the selected pages of the organization’s website. They can decide which pages will have the option of live chatting. For initiating a chat session, visitors can just type a message in the window. For staffing the live chat, an organization can use representatives or chatbot software with Robotic Process Automation (RPA). The latter one has automated answers so certain pre-selected common queries. Integrating Customer Relationship Management (CRM0 system with the live chat can help the representative in looking up user details and saving the transcript.